Porsche managers who are entitled to a company car are being pushed to go EV – with the company predicting more than 50% of its fleet will soon be electrified
Porsche is rolling out special-offer company car lease deals to encourage managers to go EV – and it expects around half the fleet will be electrified by the end of the year.
A combination of battery electric and plug-in hybrid models is helping employees make the switch, with the Taycan EV leading the charge.
Although some employees are still eligible for company cars such as the 911 sports car, the firm says the EV drive is having “noticeable effects on the Porsche vehicle fleet”.
It is “logical for us to extend our electric offensive to include company cars on the employee leasing programme” said HR boss Andreas Haffner.
“With our employees as authentic ambassadors of electric mobility, we can contribute to even greater sustainability.”
Porsche currently has eight versions of Taycan and Taycan Cross Turismo on offer, along with five plug-in hybrid Cayenne and Panamera models.
Instead of giving out a fuel card, the firm is handing out a free charging card for employees.
Changeovers are underway now for employees, who normally keep their cars for around 15 months.
The firm has even installed ultra-fast 350kW DC charging stations at its Zuffenhausen HQ – along with the most powerful fast-charge park in Europe at its production site in Leipzig.
By 2030, says Porsche, 80% of new cars it sells annually will be electrified.